Not to be confused with Colbert, but potentially as entertaining.

Thursday, February 9, 2012

Caribou Coffee

I am not a regular coffee drinker, but I used to be and in the past week have probably had more coffee than in the past ten years. Part of it is extreme lack of sleep from guns going off outside to watching the Superbowl in real time to an extremely hectic week of work. I felt inexplicable cravings for coffee...and then found out that (Upper Midwest-based) Caribou Coffee delivers to the school. Turns out our whole office loves this service too so it has become a regular fixation. Coffee is much appreciated here and there seems to be one US franchise or another on most street corners. Even in Little Bangladesh where we live, it is possible to walk to a Starbucks.

The coffee is good, but I don't feel psychologically or physically addicted to it (I am making a conscious effort to drink decaf most of the time). A regular tea drinker for years, there is still a comfort quality to a skim vanilla latte. What I love most about this company is their marketing - "Life is short. Stay awake for it." So cheesy as it might be, in the spirit of "Life lessons learned in kindergarten", the rest of this blog is borrowed from the cups that they so whimsically decorate. It makes me smile so much more than what is inside and maybe that is what will propel me to continue buying their coffee (plus it is worker-friendly and fair trade).

Each size cup has a different message. On the small size are listed the following words of wisdom and I have added my own two cents:
continue more conversations offline - a good reminder
take all your vacation days - do not need to be reminded
smile first, ask questions later - the aha! moment
make time for silly
eat when you are hungry, nap when you are tired - does anyone have a problem with this?
be a hero without the dorky cape - but I like the cape
enter a pie eating contest - does not need to be competitive;I am ok just eating pie
make today special - finding joy in the small things
and my favorite...grow older without ever growing up

The medium cup asks the question - What do you stay awake for? Some of the more entertaining ones...
velociraptors lurking in the shadows - best to look under the bed too
wheelin' and dealin' at garage sales - a good bargain can make my day
socks, fresh from the dryer - I prefer sheets hung on the line in the middle of summer
nights that turn into sunrises - I love sunrises but also love my sleep. Staying up all night to watch the sun rise no longer holds appeal.

The cardboard carrying containers reads:
max out your passport - except don't travel just to collect stamps in your book
be the first to apologize - at some times easier than others
give someone a hand - helping out as well as applause
dance in the rain - a nice idea but completely impractical, which I guess is the point
hold hands, not grudges - yes
take the stairs - makes for great looking legs
take a deep breath and then a few more - its amazing how often we forget to breathe
don't let your taste go to waste - homemade is always better than store bought
technology is good but people are better
take lots of photos

I haven't seen the large cup container, which is probably a good thing given my long-standing relationship with 44 oz Diet Cokes.

Now, isn't the day just a little bit brighter?

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